character design tips and researc

I have looked at PIXAR character design info page here are the tips i took from the page

Exaggerated characteristics - 
Exaggerating the defining features of your character will help it appear larger than life. Exaggerated features will also help viewers to identify the character's key qualities.

Colour -

Colours can help communicate a character's personality. Typically, dark colours such as black, purples and greys depict baddies with malevolent intentions. Light colours such as white, blues, pinks and yellows express innocence, good and purity.

Conveying personality -

Interesting looks alone do not necessarily make for a good character; its personality is key as well. A character's personality can be revealed through animations, where we see how it reacts to certain situations. The personality of your character doesn't have to be particularly agreeable, but it does need to be interesting (unless your characters is purposely dull).

Beyond the character -

In the same way that you create a history for your character, you need to create an environment for it to help further cement believability in your creation. The world in which the character lives and interacts should in some way make sense to who the character is and what it gets up to.